SKIP TO CONTENT

UGC + INFLUENCER DISTRIBUTION

The content, and the audience that carries it.

Most creator work ends when the files are delivered. For selected campaigns the work can also go out through my own channels, to an audience that already follows me for this. That is a separate service, and a separate line on the quote.

@TheBennScented

My own channel, built on fragrance criticism: what I have worn, what it actually smells like, and what I think of it. The audience came for judgement rather than promotion, which is the reason a recommendation there does work an advertisement does not.

Concentrated in the United States, with Europe and the Middle East behind it. Strongest on Instagram, then YouTube, then TikTok.

COMBINED AUDIENCE

more than 250,000

Across Instagram, YouTube and TikTok.

Followers across the three platforms, counted together. Campaign reach is reported from the platforms themselves after a post runs.

When it makes sense

  • A launch that needs a voice, not just assets

    The work lands with an audience that already knows the category, rather than starting cold in your feed.

  • A category where trust is the barrier

    Fragrance, grooming and anything bought on someone else's word. A recommendation carries where an ad does not.

  • A test before paid spend

    See how the creative performs organically with a real audience before you put budget behind it.

How it is quoted

  • Separately, always

    Distribution is its own line on the quote. It is never folded into a content rate.

  • Per campaign

    Scope, platform and duration are agreed up front, in writing, like usage rights.

  • Selected campaigns

    Available where the fit is genuine. It is not a standard add-on to every project.

Where a piece runs under a paid agreement it is disclosed as advertising wherever the platform requires it. That protects your campaign as much as my audience, and it is the reason the recommendation is worth having.